World Masters Games open in New Zealand April 21st

THE largest event New Zealand will host in the next decade kicks off this week when the World Masters Games opens in Auckland – and the event is about more than just sport.

For Tourism #NewZealand, the games are a major opportunity to encourage as many of the international participants, their family and friends, to stay longer and travel further afield in New Zealand before or after the Games.

The #WorldMastersGames involves athletes ranging from 25 to 60+ with the oldest competitor aged 101. The average competitor is in their mid-forties. This takes in TNZ’s key target age groups of independent professionals through to active, older people, many of whom can stay longer and spend more while they are here.

The athletes will compete across 28 sports at 46 venues throughout the Auckland region and two in the Waikato. The World Masters Games will run for 10 days from 21 April. For more information, visit World Masters Games.

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