Bermuda hailed a success after 35th America's Cup

BERMUDA'S successful delivery of the 35th America’s Cup has elevated the destination to a strong position for attracting future sports tourism events and has already helped officials land new events for the island.

Since 2016, nine America’s Cup legacy events – some of them recurring – have been added to Bermuda’s sports tourism calendar. These events coming to the island were positively influenced by the 35th America’s Cup and the 2015 Louis Vuitton America’s Cup World Series in #Bermuda.

“Using the momentum of the America’s Cup to set the stage for future tourism growth has always been a goal of the Bermuda Tourism Authority. Bermuda is well on her way to accomplishing that goal,” said Bermuda Tourism Authority Chief Executive Kevin Dallas.

Meantime, in the wake of America’s Cup, the Bermuda #Tourism Authority is actively vetting the feasibility of many other sports-related events, including future Superyacht and J Class Regattas similar to the America’s Cup-related events that took place in Bermuda in June. 

 The 2017 Superyacht Regatta attracted about twice the number of entrants that raced in San Francisco during the 34th America’s Cup, while the convergence of eight J Class boats in Bermuda was the largest gathering in history – even more than raced at any one time in the 1930s and 1940s when the majestic sailing vessels competed for the America’s Cup.

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Picture Credit: Pintrest