Airbnb moves into the workplace

THE meetings market (or MICE as it is called) is the next most lucrative sector for hotels and is the slowest in tech adoption. So it’s unsurprising that disruptive travel companies are shaking up the market. For independent hotels, this means both opportunity and increased competition.

Airbnb finally announced a few days ago that Airbnb for Work is expanding into services and experiences for a workplace audience to “help foster a sense of belonging—even at work.” We say finally because for those who have been monitoring Airbnb’s growth, it’s been clear that the company has been looking to expand into the workplace. Back in April 2018, Airbnb for Events was launched, aimed specifically for planners. The tool encourages attendees to book Airbnb accommodations through an interactive map of Airbnb listings embedded directly on the event site.

Airbnb reports this month that 700,000 companies have had employees sign up and book with the company’s business platform. Of all these companies, more than 300,000—up from 275,000 a few weeks ago—are directly engaged with Airbnb to help manage their travel.


Go Holiday news : www.govillasandcottages.co.uk
All your holiday needs: IN PRINT - ON-LINE - DiGiMAG - SMARTPHONE -TABLET - BLOG - TWITTER - G+ - FACEBOOK