Monday, 14 March 2016

International tourists flock to regional England

MORE international tourists are travelling across English regions than ever before, with some areas showing double digit growth in visitor numbers. Devon’s pristine coastline is a magnet for international tourists visiting Britain.

The findings are part of research conducted by VisitBritain, which showed that during the first nine months of 2015, visits to English regions outside London were up by 7% on the same period in 2014, with a record 11.7 million visits.

Spending by international visitors across the regions was up 4% to £5.8 billion compared to the same period in 2014.

The number of international visitors travelling to northern England showed especially strong growth in the first nine months of 2015, with visits to the North- East up 23% compared to the same period in 2014, and up 12% in the North-West.

Tourism minister David Evennett MP said: ‘We invested £10 million in 2015 to boost tourism in the north and these figures show that it is already making a huge difference, bringing more visitors to the area. A booming tourism industry supports local economies, brings job growth to the regions and helps cement their reputation as must-visit destinations.’

The top three markets for visits to the English regions outside London were Germany, France, and the Irish Republic. Looking at longer haul markets, visits from China to the regions were up 47% to 116,000 and Canada up by 20% to 241,000.

The latest figures come as VisitBritain prepares to host its annual tourism event, ExploreGB, in Liverpool, to attract even more international visitors to Britain.

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