TOURISM BUSINESSES and organizations are being invited to submit an entry for the World Responsible Tourism Awards 2016.
The global search for the world’s most inspirational examples of responsible tourism in action kicks off with entries being accepted into five categories spanning issues across the tourism industry.
The announcement of the 2016 winners, at World Travel Market (WTM) London, will this year be part of the celebrations marking 10 years of World #ResponsibleTourism Day.
New categories for 2016 include the ‘Best responsible tourism campaign’ which aims to celebrate the most successful marketing or advocacy campaigns in encouraging and promoting a more responsible style of travel.
The importance of the awards in assessing how far responsible tourism has developed, and how much it been achieved in the last decade is not lost on the chairman of the judging panel, Professor Harold Goodwin of the Responsible Tourism Partnership and the International Centre for Responsible Tourism. ‘Through the awards winners every year, we see the standard of what is being achieved by people taking responsibility for tourism getting higher and higher. And every year we see more and more countries represented in our entries.
‘Tourism, if sold, enjoyed, and organized responsibly is of global importance, and our winners this year will set the standard to which all tourism businesses should aspire.’
Awards judge Simon Press, senior exhibition director for World Travel Market London, adds: ‘The World Responsible Tourism Awards at WTM London are a central pillar of the success of World Responsible Tourism Day. The winners and shortlisted companies act as a benchmark and inspiration for what the global travel and tourism industry can achieve in responsible tourism practice.’
The 2016 categories:
- Best accommodation for responsible employment
- Best contribution to wildlife conservation
- Best innovation by a tour operator
- Best for poverty reduction and inclusion
- Best responsible tourism campaign
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