Friday, 3 June 2016

Study reveals UK family holiday trends

THE average British family holiday involves a three-hour journey, four tantrums, and two days of rain, research by self-catering agency Beach Retreats reveals. 

The study, which compiled the experiences of 2,000 families, also found that children ask ‘Are we there yet?’ five times and parents get only two lie-ins. The average British holiday also sees 81 photos snapped.

Parents will normally get less than two-and-a-half hours to themselves on most days but will manage three quiet drinks over the holiday.

Andrew Easton, business manager for Beach Retreats said: ‘Around half of British families will be taking a staycation in 2016 and the appeal of the British beach holiday stronger than ever. Documenting your beach holiday with photos, social uploads, and selfies is now a typical part of a beach holiday, but it’s great to see that outdoor activities, discovering the beach, are still so important to families.’

Traditional British beach behaviours are still as popular as ever, with building sandcastles (69%), digging holes in the sand (61%), and exploring rock pools (58%) listed as the most popular things to do beside the seaside.


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