SCREENS have been installed at Heathrow Terminal 2 showing passengers live price and journey time comparisons between taxis and the airport's train service to central London.
The screens – a world first – combine real-time traffic, weather, and Heathrow Express train service information into one data feed, or 'journey comparison generator,' at the terminal's baggage reclaim zone.
Fraser Brown, Heathrow Express director, said: ‘The aim of the journey comparison generator is to enable Heathrow passengers to get into London as speedily, easily, and cheaply as possible. Research shows Heathrow Express trains are three times faster than taxis and a quarter of the price. These screens show how that comparison varies minute to minute depending on traffic, weather, and time of day.’
This summer, information on the screens at each baggage carousel will be translated to the main language of people on the arriving flight. They will be installed at Terminals 3 and 5 later in the year.
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