Foreign spend in Britain booms

INTERNATIONAL visitors have spent an extra £2.5 billion in Britain during the last four years, says VisitBritain. 

This beats the target set for it by the UK Government in 2011 by more than half a billion pounds, and means that every £1 invested in VisitBritain’s activities has resulted in an overseas visitor spending £21. 

VisitBritain has delivered an additional £630 million, thanks to its role as a partner in the cross-UK Government GREAT campaign.

Overall inbound tourism, Britain’s third largest service export and one of its fastest-growing, was worth more than £26 billion to the UK economy in 2013. The industry is also a major job creator; every 22 additional Chinese visitors create an additional job in the sector.

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