HOLIDAYMAKERS are taking
fewer trips in the UK and Ireland but are spending more when they do go away
for a break, according to research by Euromonitor International.
The number of domestic trips
dropped by one percent to 132 million holidays in 2013 compared to 2012, but
holiday spending went up by two percent. Two thirds of domestic trips taken
last for fewer than three days, suggesting many are one or two nights in
length.
VisitEngland’s strategy and
development director Louise Stewart says the UK’s tourism industry will face a harder challenge now that
spending is on the rise, with the temptation for holidaymakers to head overseas
again. But she adds that trend for holidaying at home had revived the British
tourists’ love for their country.
‘The trend to holiday near
home will naturally tail off and holidaymakers will go to the sun but England
is still in their repertoire. People have changed how they holiday and England
is still among the choice of breaks,’ she said.
Go Holiday news
www.govillasandcottages.co.uk
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