Monday, 28 March 2016

Records broken for international visits to UK

A JANUARY record has been set for the number of international visits to the UK, up six percent on the same month last year. The Office for National Statistics figures show that more than 2.5 million visits were made in January 2016, with visitors spending £1.28 billion.

While this figure doesn’t quite match the highs of the summer months, when a record-breaking 3.7 million international visits were made in July alone last year, this traditionally quieter month represents an encouraging start to the year, according to VisitBritain director Patricia Yates.

VisitBritain recently launched its largest international marketing campaign for 2016 to promote memorable ‘moments’ that can be found only in Britain, to drive tourism across all the nations and regions.

Tourism is Britain’s seventh-largest export industry and third-largest service sector. Inbound tourism is worth more than £26 billion to the UK economy.


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