Monday, 21 March 2016

Just the ticket for Scotland

VISITSCOTLAND has partnered with ScotRail and ferry operator CalMac to create a pass offering unlimited travel around the country. The Spirit of #Scotland Travelpass allows people to travel by rail, ferry, and coach for one fixed price.

Passengers do not have to book individual tickets for every journey, and can save money, with a round-trip of Scotland costing 27% less than booking the tickets separately.

The pass will be promoted with a £150,000 marketing campaign across Britain.

Malcolm Roughead, VisitScotland chief executive, said: ‘The Spirit of Scotland Travelpass acts like a special key, unlocking amazing and breathtaking parts of the country to those who visit and live here. Rather than having to think in advance where you might want to go or what you might want to see, you can decide on a whim and end up wherever the wind, or indeed spirit, takes you.

‘Tourism is the heartbeat of the Scottish economy – supporting communities and creating jobs in every corner of the country.’


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