#HOLIDAY company Sykes Cottages has published the results of a UK study of #bookingtrends, which found that the majority of holidaymakers book more than one UK break a year, 34% book two, 22% book three, and 20% book four or more.
The research found that most people tend to book early for longer breaks (five nights or more). One in five people book three months in advance; more than a third book six months or more ahead; and half of solo travellers book their UK breaks three months ahead.
Miles Hill, chief executive of Sykes Cottages, said: ‘As disposable incomes rise, we will see more frequent holidays, with more short breaks outside of the main holiday periods. Customers are becoming more comfortable booking and paying for holidays online, and are increasingly using mobile devices to do so as 4G coverage becomes more widespread.’
The money holidaymakers are prepared to spend on accommodation remains consistent and decisive across the board. Eighty percent of holidaymakers would expect to pay between £250 and £749 for their accommodation, suggesting that domestic holidaymakers have a clear idea of what they are prepared to pay, and that value for money remains pivotal.
The results also named most visited counties in the UK: Yorkshire; Cumbria;
Cornwall; Devon; and Northumberland.
Go Holiday news : www.govillasandcottages.co.uk
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